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Billboard Magazine: How the .MUSIC Domain Extension will save the Music Industry by MyTLD's Constantine Roussos

The Internet has truly democratized the manner that music is delivered and consumed with a click of a button. It has leveled the playing field but at the expense of chaos, decentralization and inconsistency. My core vision behind the .MUSIC (dotMusic) Top-Level Domain (TLD) was to solve the inefficiencies that the Internet has created through innovation. My definition of disruptive innovation is bringing together two seemingly unrelated industries together and connect the dots to create shared value and a difference that matters. Organizing the music industry on the web can only be accomplished by utilizing the root of the Internet Domain Name System (DNS). Not only does a .MUSIC Top-Level Domain bring consistency, organization and centralization, it also assures ownership and control still remains in the hands of the music industry. ... Full story

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