Content-Based TLD: Protect, Manage and Exploit Your Intellectual Property, Trademarks and Copyrights

MyTLD has been on the forefront of developing the first proprietary Top-Level Domain Platform that is focused on the protection, management and exploitation of intellectual property (IP) for holders with both trademarks and copyrights.

We are TLD specialists when it comes to content-based gTLDs that have a strong association with content creators and the IP community. The MyTLD team has been behind the .MUSIC Initiative, the community-based top-level domain representing authenticated content-creators and its Industry, and has been mentioned in publications such as Billboard, the Los Angeles Times, the Washington Post and the World Trademark Review for innovations in policy-making, multi-stakeholder governance structures and protection of intellectual property under new Top-Level Domains.

MyTLD expertise is developing TLD Registry policies that are in complete alignment with ICANN requirements, intellectual property protection as well as creative works' monetization that is in the best interest of the rights holders. These measures include developing the appropriate and most optimal:

  • Rights protection measures
  • Accreditation criteria, such as MyTLD's proprietary Community Member Organization (CMO) approach on eligibility and usage
  • Multi-stakeholder governance board to represent content-creators and constituents with fair, transparent and diversified representation
  • Enforcement, auditing and compliance measures
  • And many other policies that affect IP rights holders


For more information, please contact us